Resources

As a healthcare provider, it is important to have a strong online presence in order to attract patients and stay connected with your existing ones. One way to ensure that your NHS GP practice’s website is performing well is by tracking and analysing key metrics. Google Analytics & GDPR Many providers use Google Analytics –…

In recent years, more and more NHS services have moved online. As such, providers such as GPs must have a well-designed website in place to meet patient expectations, streamline patient admin processes, and stay up to date with the modern world. However, as a healthcare provider, your expertise may not stretch into the world of…

Whether you’re a small rural surgery in North Yorkshire or a fast-paced inner city practice in Birmingham, you all want to show compassion and empower your patients to self care. But you’ve all got your own way of doing things, caring for patients and working together as a team. That should be celebrated.

In recent years, many GP practices have taken their services online. This proved to be crucial during the pandemic, allowing patients to gain access to healthcare support and assistance from the comfort of their own homes. There are many benefits associated with the digitisation of these services; from ease of access to lower administrative costs…

A GP practice website is a hub for your patient community to go to for advice, support and to discover how to keep in touch with you. More and more GP’s are understanding the benefit of having a high performing website. It keeps people off the phone, helps them manage their own healthcare and takes…

GP websites are standard nowadays. Every GP practice has one. And many have had a functioning website for many years. As time passes, what you want and need to have on a GP website changes too – as does what you don’t want to feature. Here is our guide on what every GP website should…

The healthcare industry is in a period of change. These exciting times are seeing a mass adoption of technology and a changing environment for patients. As well as being exciting, change also brings challenges. When we can’t predict what might happen in a few years then we can’t always prepare for it. But laying the…

It’s one thing having a great website. It is something else altogether to get patients to use it. Although this issue isn’t exclusively a problem that the healthcare industry faces, the problem is felt acutely by GP’s who spending time and effort building a site only to see a low take-up. It’s natural. When people…

On 23rd September 2022, the NHS issued their latest guidance on what makes a great website for GP’s. It was entitled ‘Creating a highly usable and accessible GP website for patients’ and makes interesting reading for anyone involved. And the wording used in the title is a big steer on what it is they’re looking at when it…

It is estimated that 1 in 5 people have a long-term impairment or disability in the UK. That is 20% of the population who may struggle with things that we take for granted in everyday life. Much of the discussion around accessibility is rightly focused on relieving disadvantages that people with a long-term impairment or…

This week we invited friend and award winning Primary Care Comms Expert Kara Skehan, from Primary Care Comms Clinic to sprinkle some insight over patient communications. You have a choice of two pills for your patient communications – one red, one blue. The red pill is a potent mix of polished website design and regular social media…

Your GP practice website is a rich resource of information and digital signposting for patients. When done well, your GP website will reduce demand on your practice team and enable more time to focus on care. However with a constant pace of change in Primary Care, it can be difficult to know where to start…

With the rise of digital health, GP practices are facing increasing pressure to have a website, but with the extra hassle of managing and updating it, many practices are wondering if they have to have a practice website at all? The short answer is, yes, but not for the reasons you might think. While it’s…